Small Business Website Design
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SHORTY KID YOGA

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THE PROJECT

 

In early 2018, my friend (and new business partner, Maya) recruited me to do some studio photography for one of her clients, Donna, the founder of Shorty Kid Yoga in Beverly Hills. Before the official launch of her kids-only yoga studio (it's called child's pose, duh), I went to the studio to snap some photos of the space and Donna's adorable nieces doing their best yoga moves. Donna's vibe for the studio is "dope kids doing downward dog", and with that to guide us, we got to work.

 
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THE STUDIO

First up were shots of the studio itself. Donna has a background in branding and marketing, and it definitely shows. Her green & black color scheme permeates the entire studio, which is light, bright, and modern.

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MERCH

Donna asked if I could get some photos of the merchandise for social media and her website, and of course I said "DUH". Obviously she already knew what to do, with bright green, kid-sized water bottles and t-shirts ready for opening day.

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SHORTY MODELS

Donna's nieces came to help us out, and boy did they deliver. I captured as many shots as I could of these sugar-loaded kiddos showing us their craziest yoga moves, all while trying to capture a "cool kid" aesthetic.

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